Olawoyin & Olawoyin

Branding

Olawoyin & Olawoyin, a well-known and respected family run law firm in Lagos, Nigeria, approached us to update their branding. They wanted a fresher appearance, whilst still maintaining a classical look and established tone of voice. The logo also needed to translate to a marque; O&O, an abbreviation regularly used of their widely-recognised family name.  As a nod to the father and son partnership, we interlinked the typography, letting the natural repetition of the name give the rest of the logo its strength.